Design

Dark Passages, Amazon, and Transparent UX with STAUFFER’s UX Chief, Barrett Reiff-Morse

Last week Amazon was hit with a major lawsuit from the Federal Trade Commision (FTC), alleging that their company uses deceptive and unfair UX practices that make canceling their Amazon Prime subscription extremely difficult. The FTC claims that Amazon uses tactics sometimes called “dark passages” to make “manipulative, coercive, or deceptive user-interface …

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The Simple & Initial – 4 Discovery & Brainstorming Exercises That Feed Into Transformative Solutions 

Conceptualizing your website and content strategy with everyone’s needs in mind is a daunting task for any team. It can evoke feelings of dread and pressure to get everything right. Your website often needs to wear many hats, it needs to be a source of information across all platforms for the public …

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STAUFFER Welcomes Summer Swigart as Principal Consultant

Creative agency STAUFFER is thrilled to announce the addition of Summer Swigart as Principal Consultant. Swigart is an accomplished software engineer with 20 years of experience delivering tech solutions that provide successful outcomes for her clients. She comes to STAUFFER from BENlabs, a Bill Gates company, where she managed several multidisciplinary teams as Director …

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U.S. Department of Justice

Web Accessibility on The DOJ’s Mind

Many companies have gone remote, and online shopping has become the norm. As a result, web accessibility has come under increased scrutiny. Internet usage is up 40 to 100 percent since the start of the pandemic. Web accessibility lawsuits are at an all-time high of over 10,000 cases a year.  The Department …

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USC Annenberg Case Award Mobile Website

Starting At Point A

USC Annenberg wins CASE Circle of Excellence Silver Award Acceptance into the USC Annenberg School for Communication and Journalism is a major achievement, and how admitted students are welcomed and informed of their acceptance significantly impacts whether they see a future at USC Annenberg. USC Annenberg’s latest campaign to connect with admitted …

Starting At Point A Read More

A person working on a computer and sketching wireframes

The Anatomy of a Successful Landing Page

Although there is an infinite number of ways to create a landing page, every successful landing page should contain a core group of elements. These building blocks, if you will, should be used as a guide when creating your content. When it comes to marketing, it might be your natural impulse to …

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Two People Drawing on Whiteboard

Content Rich Digital Products Enhance The User Experience

Whether you are targeting advocates, brand ambassadors, or a boost in sales, your audience is dynamic, and want to be treated as such when they arrive at your virtual doorstep. In an online-all-the-time society, your digital products represent more than your product, service, or purpose — they represent how you perceive your …

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Neon Light Text Reads Do Something Great

Participant Rebrand Unifies Art & Activism

Participant Media was founded in 2004 by social entrepreneur Jeff Skoll, with a commitment to producing entertainment with socially relevant themes. Developed behind the principle that a good story well told can help change the world, their film collection has earned 73 Academy Award® nominations and 18 wins. In September 2019, Participant …

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A hand erasing the dis from the word disability, which is written on a chalkboard

Is Your Digital Experience Accessible? And why you need to care.

When we think of digital accessibility, we often think of edge cases or obnoxious advocates like me who keep pushing designers and developers to make changes that seem insignificant. That perception, however, couldn’t be more wrong. Read on to learn how it isn’t just wrong, but also incredibly risky, and may be directly stunting your success.

House of Blues
House of Blues Body Image

Rockin' Out Across All Devices.

Founded by Dan Aykroyd and Isaac Tigrett, the first House of Blues location opened in Cambridge’s historic Harvard Square in 1992 and has since expanded into 12 venues across the United States. Now the premier destination for music, art, and food, the House of Blues is known worldwide for its education and celebration in the history of Southern culture, and the artistic contributions made by African American’s in music and art.

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