Quality Assurance (QA) is often seen as a luxury; something that can be trimmed when budgets are tight. In some cases, it’s even an afterthought. But the absence of QA can often lead to costly mistakes, dissatisfied customers, and ultimately, a tarnished brand reputation. Here’s how you can make a compelling case …
Making the Case for Quality Assurance: A Guide to Convincing Leadership Read More
The Atlantic recently published “Apple Is an AI Company Now,” which suggests integrating AI technology can transform almost any company into an AI organization with enhanced operations, higher levels of efficiency and productivity. But these days, you can read just as many AI horror stories as you can about AI promises. The …
Automation has become the backbone of modern business operations, and website management is no exception. Businesses can streamline workflow, eliminate errors, and improve productivity by automating repetitive, time-consuming tasks. At STAUFFER, we understand the importance of automation and use it in our work to maximize our success. Automation cuts mundane tasks from …
5 Things You Must Automate on Your Website (and the One Thing You Shouldn’t) Read More
You have likely heard the term “headless design” thrown around in conversations about digital strategy and website development. But what exactly is headless design, and why is it relevant to your organization? STAUFFER made its way to the Inc. 5000 list by understanding our industry’s latest trends and technologies and then applying …
The positive impact created by STAUFFER’s ability to combine UX with storytelling makes us the go-to solution for some of the nation’s top higher learning institutions. Our digital storytelling abilities go far beyond building the dynamic web platforms that serve as launchpads for alumni engagement, we complete the equation by helping craft …
Raising funds is critical for nonprofits. However, donors want to feel assured that their contributions will go to a reliable and competent organization that will translate their investment into making an impact. Establishing that trust involves transparency and ratings through sites like Charity Navigator and Give.org. In addition to such ratings and …
Increase Donations by Demonstrating Nonprofit’s Value Read More
Everyone is looking for ways to integrate AI and chatbots into their web design, marketing, and online communication strategies. It has been a boon of increased productivity and a wonder for synthesizing massive amounts of data. However, where there is promise in the future of how AI will benefit businesses and organizations …
Over the past year, the creative world has exploded with new ways to interact and engage with the world. Between new tech like VR headsets and game-changing AI tools, things that were once thought out of the scope of a traditional business can now be utilized and deployed at scale into a …
STAUFFER has spent the better part of the past 20 years helping nonprofits of all sizes and missions maximize their donations by crafting the right messaging and tone within compelling user experiences that motivate audiences. Our work for nonprofits to improve engagement with their audience has increased donations and created a tighter-knit, …
There is a revolution going on in the way online businesses are expected to provide for their customers. That revolution lies in user experience (UX). No sector is immune to it, not even in finance. The finance sector is the gold standard of customer service; from friendly clerks with lollipops to dedicated …
UX optimization is a continuously evolving job that lives and breathes with the improvement of technology and the needs of your audience. For higher learning institutions, improving student engagement and satisfaction through UX optimization also helps create inclusive learning environments that cater to the needs of all students, including those with disabilities. …
Accessible Learning: UX Optimization for Inclusivity Read More
Creating a website, especially with fluid messaging and an engaging user experience (UX), takes a lot. What’s even harder to pull off is making something innovative that works, meeting your website’s conversion targets. Yet, amidst the flurry of creativity, a cornerstone practice often remains overlooked – A/B testing. At STAUFFER, we understand …
