Strategy

Crafting Tailored Online Experiences for Higher Ed Success

As experts in creative and online solutions for some of America’s most prestigious higher education institutions, STAUFFER has spent the last decade honing and mastering building websites that attract and engage with various institutional audiences.  We do this by tailoring micro-experiences across the site depending on which audience is being targeted by …

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STAUFFER’S Key Insights: Harnessing the Power of Open-source CMS

The biggest brands in the world come to (and refer others) to STAUFFER not only because we deliver engaging websites that cater to their end-users, but for how we hand off a product that is simple for any member of their team to edit and update. STAUFFER pulls this off by having …

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Voice Search Mastery: Alexa, Siri, Google Home Optimization

With the dawn of an age of in-home modules like Alexa and Google Home and digital assistants like Siri, people’s search for information online is evolving rapidly. One of the most significant developments in this regard is the rise of voice search technology. Stauffer recognizes these new trends and wants our friends …

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High Conversions for Non-profits/institutions – a Comprehensive Guide

Stauffer knows getting lost in a swamp of creative options is easy. With an emerging boon of AI-generated content in chatbots and image generators, your team may think it’s worth  posting or adding cluttering features to your site just to say, “We have it.”  But,  non-profits or institutions need their content to …

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Enhancing User Experience: STAUFFER’s Essential Guide to Key Google Analytics Metrics

Optimizing user experience (UX) is paramount for the success of organizations of all shapes, sizes, and functions. We should know – it’s what we’re experts at. At Stauffer or any other creative agency, Google Analytics is the first stop on the way to gathering a consensus on how to improve a client’s …

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Is Your Non-profit Website Driving Conversions? 5 Tips to Supercharge Your Portal for Good

When you operate as a non-profit, every mode of communication must be crafted with a laser-focused purpose. This holds particularly true for your online calls to action (CTA), especially on your website. The paramount question you need to ask is, “How is my website communication driving conversions?” Conversion rates represent the percentage …

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6 Practical Ways Augmented Reality (AR) Will Be Essential for Every Department in Your Organization

Mirroring the paradigm shift that happened with the iPhone, the release of Apple’s Vision Pro augmented reality device the world has been put on notice that there is not only a new way to provide services and products that interact with their immediate environment but also a new tool that will simplify …

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STAUFFER Makes Inc. 5000 List and More

We are delighted to announce that STAUFFER has earned recognition as one of the 5,000 fastest-growing private companies in the United States by Inc. As we proudly stand alongside esteemed Inc. 5000 alumni, such as Microsoft, Oracle, Intuit, Dell, and Zoom, we extend our heartfelt gratitude to all our clients whose support …

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“One-Man Band” to Inc. 5000, Lessons from CEO Chris Stauffer 

Today,  STAUFFER was recognized as one of the 5,000 fastest-growing private companies in the United States by Inc. We are thrilled to join the ranks of companies like Microsoft, Oracle, Intuit, Dell, and Zoom, all of whom have earned their place on this list during their growth. The Inc. 5,000 honor is …

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From Twitter To X: Elon Musk’s Vision of a Trillion Dollar ”Everything App”

Elon Musk is back in the news with another moonshot of an idea. Whenever Musk has an idea, it often has a direct impact on business, individuals, and the planet as a whole. Musk’s new plan: attempt to follow in the strategy similar to the Chinese app WeChat by consolidating social media, …

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Meta Threads Rollout: Hot Takes on What’s There and What Isn’t

Adding further fuel to the Hatfields and McCoys of social media, Meta and Mark Zuckerberg just dropped a rival microblogging site to Twitter and Elon Musk that is generating enough buzz to make your phone vibrate off the table. In touting itself as the “friendly” version of Twitter, Meta’s Threads looks to …

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